You've got hundreds of customers who already trusted you with their home. But most of them can't name your business anymore. Our program helps bring them back. Every month, a real story from your job site or a quick tip is sent to customers who trust you. That once quiet office phone begins to ring.
The customer you finished a job for last spring can't name your business by next spring. That's not their fault. Memory fades.
Bill paid. Customer satisfied. They mean it when they say they'll call you next time.
Same customer needed your services. But they forgot you existed, so they went with someone else.
Same customer can't remember your name. Your truck stays parked.
Consistent intentional communication. Operating year round.
The customer you finished a job for last spring can't name your business by next spring. Memory fades.
Bill paid. Customer satisfied. They mean it when they say they'll call you next time.
Same customer needed your services. But they forgot you existed, so they went with someone else.
Same customer can't remember your name. Your truck stays parked.
Consistent intentional communication. Operating year round.
Drag the sliders to your numbers. This is the money waiting in the list you already own.
That number above isn't a guess. The trial runs this math on your real customers for $599.
Every month, one real story from one of your many jobs goes out to your past customers, and it's never a one-size-fits-all blast. Our writers build a library of human-written pieces, openings, offers, and angles for the different kinds of work you do, and the system assembles the right combination for each person, based on the job you actually did for them. The panel customer and the water-heater customer get the same send, but not the same email. Every piece was written by a human. The right pieces find the right customer.
That monthly send is only the surface. Underneath it runs a layer of automatic follow-ups: review requests, warranty check-ins, anniversary reminders, win-backs for the ones who've gone quiet, and first job appreciations, sent out on every job, without you touching a thing.
And none of it is cookie-cutter. We'll recommend a place to start, but what you end up with is unique to your business, and it keeps evolving with you the whole time we work together. The system you have in month twelve won't be the one you started with, because by then we have learned your business.
Hi John, it's been 6 months since we installed your new panel at your home in Cedar Rapids. Here's a recent story from the field.
Now's the right window to add whole-home surge protection. Your panel is already wired for it, so install runs about 90 minutes flat. We're holding $200 off for past panel customers through the end of the month.
Talk soon,
Joe
Toggle the last job, how long it's been, and the customer's value. The subject line, the story, and the offer all change, because that's exactly what each of your past customers would get.
One send. Every past customer gets the subject, story, and offer that fits them, automatically.
StorySpark™ lives in your phone's browser. When something worth telling happens on a job, you capture it right there, a photo and a quick voice memo, like you're telling a friend about the work. That's the whole ask. We turn it into the month's work.
No app to download. No login to remember. It runs in your phone's browser, and your part is over in about a minute.
The monthly email is the anchor. Underneath it, four always-on flows keep your past customers warm between sends. Every job in Housecall Pro fires the right follow-up at the right time, with nothing for you to push.
Housecall Pro marks the invoice paid. Here's what fires automatically from there.
The moment a job is marked paid, your customer gets a one-tap rating request.
A single reminder a few days later, then we stop. We only ask when it's appropriate.
Ninety days after a big install, we check in, so a warranty issue surfaces as a quick fix instead of an angry phone call.
A year after the job, the right tune-up reminder goes out, matched to the exact equipment you installed.
Haven't heard from someone in 18 months? They get a different message built to bring them home.
These four are just one example. Every trade runs differently, so we design the triggered campaigns around your services, your timing, and your customers as part of the program.
Every job triggers the right next message, with no buttons to push and no reminders to set.
Three scenes. You hand us a moment from the field, we make it land, and your customers come back.
It starts with you. You tell us what happened on the job, and we capture the story.
We take it to the desk and make it worth opening, the way a craftsman would, not a robot.
Your past customers come back. And we're standing beside you ready to bring back the next.
One moment from the field, shared with your trusted customers.
Before you commit to anything, we run the whole process once, on your real customers. We take the people sitting dormant in your Housecall Pro account, put the right email in front of each one, and show you exactly who books. One send. $599. If your phone stays quiet, you'll know the list was cold, and you spent $599 to learn it. If it rings, you'll know exactly what a year could be worth.
That $261K on the calculator above isn't a pitch. This is how we put a real number behind it, on your list.
Start your $599 trialThese folks hired us for other projects, so they can't speak to the Stewardship Program directly. It's brand new. But they'll tell you exactly what it's like to have a real, responsive team in your corner. That part never changes.
Program results are on the way. We're gathering case studies right now from contractors running the $599 trial, and they'll live here as the numbers come in.
Honest answers.
Still have a question we didn't cover?
Try one email for $599 and ask us anything along the wayYour past customers are still out there. We bring them back, one story at a time, every month. The first email goes out the month after you apply.
We do this the way Christ told us to. Faithfully. Attentively. Treating your customers like we'd want to be treated. The same standard whether you're watching or not.
